In this bonus episode, Fritz explains why he founded the Virtual Viticulture Academy in 2018. He describes three motivations: consulting travel limited how many growers he could serve; some growers couldn’t afford or find individual advice; and vineyard management could feel isolating without nearby peers. The academy was created as a trusted source for research-based vineyard information and a community where growers can ask questions, share vineyard photos and challenges, and learn from one another.
Fritz discusses how the academy now connects growers across the United States and around the world. Listen in to learn about the free grower guides, and listeners can take advantage of a membership discount: $75 off the first year with code Underground.
In this episode, you will hear:
- Founding the Virtual Viticulture Academy in 2018
- The academy offers a central source for research-based vineyard information
- Growers can share questions, photos, challenges, and successes with a community of peers
- Free grower guides are available at virtualviticultureacademy.com
- Listeners can use Underground for $75 off their first year of membership
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Resources:
Have a vineyard question? Go to VineyardUndergroundPodcast.com and click the Ask Fritz button.
Ready to take the guesswork out of vineyard management? Join Virtual Viticulture Academy today at VirtualViticultureAcademy.com to get live, twice-monthly expert advising, troubleshooting support, and exclusive grower guides — plus, use code Underground at checkout to save $75 off your first year!
Episode Sponsor:
Today’s episode is brought to you by Vintner’s Vault, our #1 trusted source for winery equipment.
Thank you to Vintner’s Vault for sponsoring today’s episode! Vintner’s Vault is the #1 winery equipment company I recommend to my growers who are also winemakers. Visit TheVintnerVault.com and use the code UNDERGROUND5 (all caps) to save 5% on your online order. For a larger piece of equipment, consulting services, or turn-key packages, mention that you heard about Vintner’s Vault on the Vineyard Underground podcast when you contact the company, and they will provide a podcast listener discount.
